5USA
5USA is a British free-to-air television channel owned by Channel 5 Broadcasting Limited ,[2] a wholly-owned subsidiary of Paramount Global, which is grouped under Paramount Networks UK & Australia division. It was launched on 16 October 2006 as Five US and was the second digital terrestrial television channel in the UK to be launched by RTL Group (the owner at the time) as part of their multi-channel strategy, the first being Five Life (now 5Star). 5USA concentrates on showing imported movies and programmes from the United States.
Country
United Kingdom
English
5USA +1
16 October 2006
Five US (2006–09)[1]
Five USA (2009–11)
Channel 21
Watch live (UK only)
Watch live (+1) (UK only)
History[edit]
The channel's original broadcast hours were from 4:00 p.m. to 1:00 a.m., however it extended its hours starting at 12:00 p.m. in June 2007. On 1 November 2015, the channel began broadcasting from 7:00 a.m. until 3:00 a.m. The channel changes its programme slots and shows from time to time.
British comedian Russell Kane was the 'face of the channel', presenting short clips between some programmes which acted as space fillers to comply with advertising regulations in the UK (UK regulations allows fewer minutes of advertising than in the US) until 16 February 2009. The music used during the idents until February 2009 were "The Dress Looks Nice on You", "Chicago", "Jacksonville" and "The Man of Metropolis Steals Our Hearts", all performed by Sufjan Stevens.
On 28 August 2007, Five US launched a timeshift channel – Five US +1 – available only on Sky.[3] On 22 January 2009, it was announced that Five US would be rebranded Five USA on 16 February. It became 5USA in March 2011 as part of a corporate rebranding.[4][5]
Ratings[edit]
The channel's highest ratings to date were on 12 February 2008 for the second part of the CSI: Crime Scene Investigation and Without a Trace crossover. The show averaged 2.58 million viewers between 10:00 and 11:00 p.m. equating to a multichannel share of 13.9%. Those numbers made the show the most-watched multichannel programme in its slot – beating every other channel (digital and analogue) aside from BBC One, and is currently one of the highest ratings for a multichannel in the United Kingdom.
Five US logo
(16 October 2006 - 16 February 2009)
Five USA logo
(16 February 2009 - 7 March 2011)
5USA logo
(7 March 2011 - 11 February 2016)
