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Cineplex Entertainment

Cineplex Inc. (formerly Cineplex Entertainment and Cineplex Galaxy) is a Canadian operator of movie theater and family entertainment centres, headquartered in Toronto. It is the largest cinema chain in Canada; as of 2019, it operated 165 locations, and accounted for 75% of the domestic box office.[7]

This article is about the movie theatre company formerly known as "Galaxy Entertainment". For the Chinese entertainment group, see Galaxy Entertainment Group. For other topics, see Galaxy (disambiguation).

Formerly

  • Galaxy Entertainment
    (1999–2003)
  • Cineplex Galaxy Income Fund (2003–2011)
  • Cineplex Galaxy (2003–2005)

October 4, 1999 (1999-10-04) (Galaxy Entertainment)
November 26, 2003 (2003-11-26) (Cineplex-Galaxy)[1]

Gerry Schwartz, Ellis Jacob and Stephen Brown

  • Theatres: 158
    * Screens: 1,637[2]

Increase CA$656.66 million (2021)[3]

DecreaseCA$84.29 million (2021)

IncreaseCA$248.72 million (2021)

Decrease CA$2.11 billion (2021)

DecreaseCA$219.72 million (2021)

Over 13,000 (2019)[3][4]

[5]

The company was formed in 2003 via the acquisition of Loews Cineplex's Canadian operations (which included the assets of the former Cineplex Odeon chain) by Onex Corporation and Oaktree Capital Management, and its subsequent merger with Onex's Galaxy Entertainment—a chain of cinemas that was established in 1999 by former Cineplex Odeon executives, and operated primarily in smaller markets. The company subsequently acquired Famous Players from National Amusements in 2005, went public in 2011, and acquired Empire Theatres' operations in Atlantic Canada and parts of Ontario in 2013. In December 2019, Cineplex agreed to be acquired by British exhibitor Cineworld Group for $2.8 billion, pending regulatory and shareholder approval, but Cineworld abandoned the sale in June 2020 due to unspecified breaches of the sale terms.


The company operates cinemas across Canada, primarily under the brand Cineplex Cinemas. Some flagship locations operate as Scotiabank Theatre, while some locations use brands carried over from its corporate predecessors (such as Famous Players, SilverCity, Odeon, and Galaxy, although some of them have since been converted to the Cineplex banner). The company also owns family entertainment centres under the brands The Rec Room and Playdium, the rewards loyalty program Scene+, the e-commerce Cineplex Store, film distributor Cineplex Pictures and the digital advertising business Cineplex Media.

Prime Seats are reserved seating rows in selected auditoriums, near the middle of the audience. They were first piloted in Ontario in 2014, before receiving a wider roll-out.[47]

[46]

IMAX

ScreenX

[53]

UltraAVX is Cineplex's in-house , referring to auditoriums with larger "wall-to-wall" screens and 4K projectors, Dolby Atmos surround sound, and reserved seating.[45][54][55] Several UltraAVX auditoriums also feature a ScreenX panoramic screen or optional D-Box motion seating.

premium large format

seats are available at selected locations, which offer motion effects synchronized with the film.[56][57]

D-Box

are a premium concept catering to adults; the screens feature a "VIP Lounge" area with a licensed bar, reserved seating, leather reclining seats with tables, and in-seat meal services offering snacks and other premium menu options. Access to VIP Cinemas are restricted by the legal drinking age; depending on local laws, some locations also allow consumption of alcoholic beverages inside the auditorium (otherwise only allowing them to be consumed in the VIP Lounge area). VIP Cinemas are offered at selected flagship locations, and Cineplex has also constructed several locations devoted exclusively to the format.[58][59][60]

VIP Cinemas

, a 4D film format, first launched at Cineplex Cinemas Yonge-Dundas on November 4, 2016. It debuted alongside the premiere of Doctor Strange as Canada's first cinema screen to feature the technology. 4DX includes stereoscopic 3D, as well as seat motion and other practical effects such as wind, strobes, and smell among others.[61] A second 4DX screen opened at Scotiabank Theatre Chinook Centre Calgary in August 2019.[62]

4DX

Clubhouse is an auditorium concept designed primarily for children, featuring family films, multi-colored seats and a .[63]

play structure

Criticism and controversy[edit]

The Motley Fool described Cineplex as having a "virtual monopoly" over the cinema market in Canada.[88]


In 2012, a class-action lawsuit was filed against Cineplex over locations refusing to honour the company's "Cheap Tuesdays" promotion. The company agreed to a $7,000 settlement, including a $25,000 charitable donation.[89][90]


In 2019, the producers of Unplanned, an anti-abortion-themed film, criticized Cineplex for initially declining to pick up the film after securing a Canadian distributor. They felt it amounted to an effective "ban" of the film from Canada due to the company's scale. The film's co-director Cory Solomon also, along with other anti-abortion activists and religious groups, called for a boycott of Cineplex. The company later announced that it would—joining competitor Landmark Cinemas and a handful of independent cinemas—screen Unplanned with a one-week limited release at 24 Cineplex locations. The decision was praised by opponents of abortion rights, but did lead to criticism from pro-choice groups due to disputes over the film's content (with the Alberta Pro-Choice Coalition stating that it planned to hold a peaceful protest outside Scotiabank Theatre Chinook Centre). The film itself had already attracted criticism from groups, such as the Abortion Rights Coalition of Canada, over its factual accuracy, with the Coalition describing it as "American propaganda".[91][92][93][94][95]


During the 2019 Toronto International Film Festival, festival organizers stated that Cineplex would no longer allow films distributed by an online video service (such as Amazon Video or Netflix) to be screened at the Scotiabank Theatre Toronto (which has been considered the "primary" venue of the event for major screenings) due to company policy, as the services do not adhere to industry-standard theatrical windows. ScreenDaily stated that this was "believed to be the first time an exhibitor’s position on theatrical windowing has affected scheduling at a major film festival".[96][97]

List of Cineplex Entertainment movie theatres

- second largest movie theatre chain in Canada

Landmark Cinemas

Official website

Cineplex Creative