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Days Go By (Dirty Vegas song)

"Days Go By" is the debut single of British electronic group Dirty Vegas, released in the United Kingdom on 7 May 2001 as the lead single from their self-titled debut album (2002). The song initially peaked at number 27 on the UK Singles Chart the same month. The single's artwork was done by American artist Richard Phillips.[2]

"Days Go By"

7 May 2001 (2001-05-07)

  • 7:07 (album version)
  • 3:41 (single edit)
  • Victoria Horn
  • Steve Smith

Dirty Vegas

In mid-2002, "Days Go By" became a US radio hit following its usage in a television advertisement for the 2003 Mitsubishi Eclipse, eventually peaking at number 14 on the Billboard Hot 100 and receiving the Grammy Award for Best Dance Recording in 2003.[3] In the wake of its success in the US, it re-entered and peaked at number 16 on the UK Singles Chart, topped the UK Dance Singles Chart, and reached number six in Canada.

Mitsubishi Eclipse advert[edit]

A Mitsubishi executive saw the music video for "Days Go By" in a hotel room, and personally tracked the group down to procure rights to feature the song in an advertisement.[4] The song was licensed to be used in the Mitsubishi ad, which began airing in early 2002. A New York radio station began playing the song,[5] which was subsequently released to rhythmic and top 40 radio stations in mid-2002.[5] American brand awareness for Mitsubishi went from 44% to 60% following the use of the song in the commercial.[6]