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Gaiety Theatre, London

The Gaiety Theatre was a West End theatre in London, located on Aldwych at the eastern end of the Strand. The theatre was first established as the Strand Musick Hall in 1864 on the former site of the Lyceum Theatre. In 1868, it became known as the Gaiety Theatre and was, at first, known for music hall and then for musical burlesque, pantomime and operetta performances. From 1868 to the 1890s, it had a major influence on the development of modern musical comedy.

This article is about the Gaiety Theatre in London. For other uses of Gaiety Theatre, see Gaiety Theatre (disambiguation).

Address

2,000 seats on four levels (1864)

The Silken Hotel

1864

1939 (demolished 1956)

1868 C. J. Phipps
1903 Ernest Runtz and George Ford

Bassett and Keeling

Under the management of John Hollingshead until 1886, the theatre had early success with Robert the Devil, by W. S. Gilbert, followed by many other burlesques of operas and literary works. Many of the productions starred Nellie Farren. Hollingshead's last production at the theatre was the burlesque Little Jack Sheppard (1885–86), produced together with his successor, George Edwardes. Edwardes's first show, Dorothy, became a long-running hit. In the 1880s and 90s, the theatre had further success with a number of burlesques with original scores by the theatre's music director, Wilhelm Meyer Lutz, including Faust up to Date (1888), Carmen up to Data (1890) and Cinder Ellen up too Late (1891).


In the 1890s, the theatre introduced new style of musical theatre in London now referred to as the Edwardian musical comedy. These shows employed female dancers known as the Gaiety Girls and were extraordinarily popular, inspiring imitations at other London theatres. A success in this genre was The Shop Girl (1894), which was followed by many "girl"-themed musicals. The building was demolished in 1903, and the theatre was rebuilt at the corner of Aldwych and The Strand. More hit musicals followed. When Edwardes died in 1915, Robert Evett, took over the management of the theatre and had a number of further successes, notably Theodore & Co (1916) and Going Up (1918). By 1939 and in need of refurbishment, the theatre closed and stood empty during World War II. The building suffered extensive bomb damage during air raids and stood empty until it was demolished in 1956.

Beginnings[edit]

The theatre was financed by a joint stock company and built in 1864 as the Strand Musick Hall by Bassett and Keeling. This large theatre, with over 2,000 seats,[1] was built at a time when many new theatres were being built in London.[2] Unlike at many other music halls, the proprietors decided to ban smoking and drinking within the hall, and these activities were accommodated in the adjacent saloons.[1]


A novel gas lighting system was incorporated in the hall, using prisms and mirrors to create a soft light. Exhausting the heat of the gas jets drew fresh air into the building. The house was approached through an ambitious arcade, from the Strand. This was never successful and, with the theatre, was demolished to allow the building of the Aldwych.

Gaiety Girls

Hollingshead, John. (1898) London: A. Constable & co.

Gaiety Chronicles

Hollingshead, John. (1903) London:Gaity Theatre Co

Good Old Gaiety: An Historiette & Remembrance

Hyman, Alan. The Gaiety Years (Cassell, 1975)  0-304-29372-5

ISBN

Jupp, James. (1923) London:Jonathan Cape

The Gaiety Stage Door: Thirty Years' Reminiscences of the Theatre

Images & extensive information about the theatre

Profile of the theatre and other Victorian theatres

Historical images of the site of the Gaiety Theatre

(1949). Gaiety: Theatre of Enchantment. W. H. Allen.

MacQueen-Pope, W.

Polianovskaia, Jana: "The Gaiety at " in The Gaiety Annual (2003) pp. 30–34

St. Petersburg

Archived 3 March 2016 at the Wayback Machine

Article about marriage between Gaiety Girls and noblemen

(unofficial)

Gaiety Theatre website

Gaiety Girls exhibition overview, National Portrait Gallery, London