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ITV4

ITV4 is a British free-to-air television channel which first aired on 1 November 2005. It is owned by ITV Digital Channels, a division of ITV plc, and is part of the ITV network. The channel has a line-up that consists of sports including Football, Rugby, Snooker, Cycling, Darts and Horse Racing, cult classic films[1] such as James Bond, US dramas and classic ITV action series of the 1960s, 1970s and 1980s.

Country

United Kingdom

English

1080i HDTV
(downscaled to 16:9 576i for the SDTV feed)

ITV4 +1

1 November 2005 (2005-11-01)

Channel 26 (SD)
Channel 59 (+1)

Watch live (UK only)

Watch live (UK only)

Watch live (UK only)

Watch live (UK only)
Watch live (+1) (UK only)

Branding[edit]

2013 rebranding[edit]

In line with the corporate rebranding of ITV, ITV4 received a new look on 14 January 2013. The channel received a "slate-grey" logo and became the "home of sport and cult classics". Channel promotion includes pub factoids and idents featuring viewer nominated "dreams come true".[16]

2022 rebranding[edit]

ITV4 received its first revamp in nine years in November 2022 as part of a redesign of all of ITV's main channels, being carried out in tandem with the launch of the streaming service ITVX.[17] The idents launched on 15 November 2022. The logo is now coloured green and uses idents that are cross-used across ITV1, ITV2, ITV3, and ITVBe with different views which reflect the channel's image and programming output.

FA Cup Live & Replays (2008–2014 & 2022–present)

[33]

England Women's Team Qualifiers & Friendlies (2021–present)

[34]

Arnold Clark Cup (2022–present)

[35]

FIFA World Cup (2006–present: Extra group games)

[36]

UEFA European Championship (2008–present: Extra group games)

[37]

EFL Championship, League One, League Two & EFL Cup Highlights (2022–present: highlights on ITV4 and repeated on ITV1)

[38]

at itv.com

ITV4