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IWC Schaffhausen

IWC International Watch Co. AG, founded International Watch Company, better known as IWC Schaffhausen, is a Swiss luxury watch manufacturer located in Schaffhausen, Switzerland.[1] Originally founded in Switzerland by American watchmaker Florentine Ariosto Jones in 1868, the company was transferred to the Rauschenbach family in 1880 after bankruptcy and has been a subsidiary of the Swiss Richemont Group since 2000.[2][3][4]

Trade name

IWC Schaffhausen

1868 (1868)

Florentine Ariosto Jones

Worldwide

650

IWC is best known for its luxury pilot/aviation watches and for being a pioneer in the use of ceramic and titanium in watchmaking.[5][6][4][7] In 2018 IWC was recognized by the WWF for its environmental efforts and received an "Ambitious" rating; placing first amongst fifteen other Swiss watchmakers.

Motto and slogan[edit]

IWC's motto is Probus Scafusia, a Latin phrase meaning "good, solid craftsmanship from Schaffhausen".[20] The motto was established in 1903.[21]

Watch International[edit]

Four times a year, IWC publishes a customer magazine, Watch International.[42] This publication is available in German, French, and English. The magazine includes feature stories about IWC, and other articles.[43]

List of watch manufacturers

Official website

History of the IWC Portuguese