Industry
Video streaming
May 2008
Hervé Boissière, Pâris Mouratoglou
Paris, France
Classical music video streaming subscription
History[edit]
Portal founding[edit]
The Medici.tv portal was co-founded by Hervé Boissière in 2008,[1] with pianist and businessperson Pâris Mouratoglou as co-founder.[3] After filming and broadcasting the Verbier Festival in 2007, the medici.tv video platform was officially launched on 1 May 2008 with 200 shows.[4]
This launch was followed by several live event s– a concert of the New York Philharmonic, the classical music festival in Aspen, the Opera Festival in Aix-en-Provence, and also the 2008 Verbier Festival.
In 2013, the medici.tv website recorded 1.5 million unique visitors. The same year, during the Verbier Festival concert's live-stream, the platform stated it reached 750,000 connections from 177 countries. At the end of 2014, medici.tv started broadcasting from Carnegie Hall, marking the first time that Carnegie Hall concerts were filmed and broadcast on the internet, live and on replay. From June 15 to July 3, 2015, medici.tv broadcast the XV International Tchaikovsky Competition. In 2017, medici.tv broadcast live Martha Argerich at Carnegie Halle. For the 25th anniversary of the Verbier Festival in July 2018, medici.tv organized an 8-hour live-stream.
LVMH partial ownership[edit]
In 2020, LVMH acquired a 50% stake in the company.[5] In February 2020, LVMH's media subsidiary Les Echos-Le Parisien group acquired 50% of Medici.com's capital. Hervé Boissière was placed at the head of both Mezzo and Medici.com.[1] The other half of Medici.tv remained held by its founders, including Pâris Mouratoglou and Hervé Boissière.[3] In May 2021, medici.tv added around 300 jazz programs to the platform's video-on-demand catalog.