Motel 6
Motel 6 is a privately owned hospitality company with a chain of budget motels in the United States and Canada. Motel 6 also operates Studio 6, a chain of extended-stay hotels. The hotel brand is owned by The Blackstone Group's real estate business. Blackstone purchased the business in 2012 from Accor Hotels, and established G6 Hospitality as the management company for Motel 6 and Studio 6.
Company type
1962 in Santa Barbara, California
- William Becker
- Paul Greene
1,430 (2018)
- United States
- Canada
Julie Arrowsmith, CEO
- Motel 6
- Studio 6
G6 Hospitality
Advertising[edit]
Beginning in 1986, Motel 6 has advertised through radio commercials featuring the voice of writer and National Public Radio commentator Tom Bodett, with the tagline "We'll leave the light on for you."[24] The ads were created by Dallas advertising agency The Richards Group.[4] They feature a tune composed by Tom Faulkner, performed by him on guitar and Milo Deering on fiddle.[25] The first spots were conceived and written by David Fowler. In 1996, the ads won a Clio Award. The campaign itself has won numerous national and international awards and was selected by Advertising Age magazine as one of the Top 100 Advertising Campaigns of the Twentieth Century.[26]
Hotels portal
Media related to Motel 6 at Wikimedia Commons