Sky Sports
Sky Sports is a group of British subscription sports channels operated by the satellite pay television company Sky Group (a division of Comcast), and is the dominant subscription television sports brand in the United Kingdom and Ireland. It has played a major role in the increased commercialisation of British sport since 1991, and has sometimes played a large role inducing organisational changes in the sports it broadcasts, most notably when it encouraged the First Division to break away from the Football League to form the Premier League in 1992.
For other uses, see Sky Sport (disambiguation).Country
United Kingdom
United Kingdom
Ireland
27 March 1990
Eurosport (1989–1991)
The Sports Channel (1990–1991)
Watch live
(UK and Ireland only)
Watch live (UK and Ireland only)
Watch live (UK only)
Sky Sports Main Event, Premier League, Football, Cricket, Golf, F1, Action, Arena and Tennis are available as a premium package on top of the basic Sky package. These services are also available as premium channels on nearly every satellite, cable and IPTV broadcasting system in the United Kingdom and Ireland. Sky Sports News, Sky Sports Racing and Sky Sports Mix are all provided as part of basic packages. The Sky Sports network is managed by Jonathan Licht.
Country
United Kingdom
United Kingdom
Ireland
British Satellite Broadcasting (1990)
British Sky Broadcasting (1990-1991)
27 March 1990
20 April 1991
Technological advances[edit]
Sky Sports channels in HD[edit]
Sky Sports Main Event HD launched on 22 May 2006 as Sky Sports HD, and airs live all sports screened in HD like cricket, Premier League and English Football League as well as English Premiership, Super League Rugby and among others. The 2008 Ryder Cup was also screened in HD.
In July 2006, Sky Sports HD2 launched on Sky channel 409, at the same time, the original HD channel was renamed Sky Sports HD1 and moved to channel 408, with Sky Sports News switching to channel 405. There was also a HD version of PremPlus, called PremPlus HD, which broadcast on Sky channel 483 until the football season ended. It was briefly branded Sky Sports HDX and used to broadcast other Sky Sports content in HD, before it ceased broadcasting.
HD broadcasts of rugby league's Super League began from the start of the 2007 season in February 2007. Super Bowl XLI marked the first NFL broadcast in HD in the UK; additional NFL games in HD have since been phased in. Monday Night Football, Thursday Night Football, Thanksgiving Day games and the NFL Playoffs were shown in HD from 2008.
Sky Sports HD3 launched on 17 March 2008, to coincide with WWE's first UK HD broadcast. The channel broadcast a large quantity of WWE and golf.
Sky Sports HD4 launched on 29 April 2010.[38]
Due to an Ofcom review of premium services, Sky Sports HD1 and HD2 launched on the Virgin Media platform on 2 August 2010. This marked the first time that Sky's HD programming was shown via a rival service. Smallworld Cable added Sky Sports HD1 and HD2 in the first quarter of 2012. UPC Ireland added Sky Sports 1 HD and 2 HD along with Sky Sports News HD on 16 August 2012.[39]
Sky Sports News HD launched on 23 August 2010. It was rebranded as Sky Sports News HQ HD on 12 August 2014 along with the standard channel.
On 1 March 2012, the HD channels were given a minor rebrand, with the 'HD' moving to the end of the channel names, for example Sky Sports 1 HD instead of Sky Sports HD1. Sky Sports F1 HD launched on 9 March 2012.[40]
Sky Sports 2 HD was also rebranded to 'Sky Sports Ashes HD' in the same move used for the standard channel on 30 June until 31 August 2013.[24] Sky Sports 4 HD was also rebranded to 'Sky Sports Ryder Cup HD' in the same move used for the standard channel on 18 September 2014 until 2 October 2014.
Sky Sports 3 HD, Sky Sports 4 HD and Sky Sports F1 HD launched on Virgin Media on 15 July 2014. Sky Sports 5 HD launched on 12 August 2014 as well as being added on Virgin Media. Sky Sports 3, 4 and 5 HD launched on Virgin Media Ireland on 15 October 2014.
On 1 January 2015, Sky Sports News HQ HD, along with Sky News HD were added on Virgin.[41][42]