Spanx
Spanx, Inc. is an American underwear maker focusing on shaping briefs and leggings, founded in Atlanta, Georgia.[2] The company manufactures mainly pantyhose and other underwear for women and, since 2010, produces male underwear as well.[3] Spanx specializes in foundation garments intended to make people appear thinner or more shapely.
Not to be confused with Spandex.Company type
Private
Atlanta, Georgia, U.S.
(February 15, 2000)
United States
Pantyhose, hosiery
est. $400 million (as of June 30, 2018)[1]
750
Corporate affairs[edit]
Ownership[edit]
Spanx is a private company and has not released financial information. Forbes estimates its value at $540 million in 2021.[24] Blakely owns the entirety of the brand and employed approximately 100 personnel as of 2011.[21] Goldman was the CEO of Spanx from 2002 to February 2014, when she resigned.[25]
Manufacturing[edit]
Highland Mills in Charlotte manufactured the prototypes presented to Neiman Marcus.[26]
In 2000, Blakely recruited friends to fill orders out of her Atlanta apartment. Because Highland had no interest in distribution, Blakely took Spanx production to a small mill in Siler City, which then went out of business. Acme-McCrary Corporation, a hosiery mill founded in Asheboro, North Carolina, in 1908, then took over production and distribution. Sales have grown from about $15 million in 2002, when Acme-McCrary began working with Blakely, to more than $400 million in 2014. The North Carolina firm is no longer the sole manufacturer of Spanx, but remains highly involved with Blakely in new product development, yarn specifications and manufacturing expertise.