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Afrobeats

Afrobeats (not to be confused with Afrobeat or Afroswing[1]) is an umbrella term to describe popular music from West Africa and the diaspora[2][3] that initially developed in Nigeria, Ghana, and the UK in the 2000s and 2010s. Afrobeats is less of a style per se, and more of a descriptor for the fusion of sounds flowing majorly out of Nigeria. Genres such as hiplife, jùjú music, highlife and naija beats, among others, were amalgamated under the "Afrobeats" umbrella.[4][5][6][7]

This article is about 21st century genre and overarching term for West African pop music. For the 1960s/1970s genre made by artists such as Fela Kuti and Tony Allen, see Afrobeat. For the British genre popularised by J Hus, see Afroswing.

Afrobeats

2000s Ghana / Nigeria

Afrobeats is primarily produced in Lagos, Accra, and London. Historian and cultural critic Paul Gilroy reflects on the changing London music scene as a result of shifting demographics:[8]


In his earlier book, The Black Atlantic, Gilroy rejects the notion that Black culture and music can be bound to one geographical region (Gilroy 16[9]). Afrobeats exemplifies this syncretism as a transnational genre that is now getting international attention. David Drake writes particularly about popular Nigerian music and notes it is "Picking up on trends from the U.S., Jamaica, and Trinidad, they reimagine diasporic influences and—more often than not—completely reinvent them" (Drake[10]).


Afrobeats began to experience widespread global mainstream acclaim in the late 2010s, with artists achieving success across Africa, Europe, and North America.[11] In response, it has been referred to as one of Africa's 'biggest cultural' or 'musical' exports.[12][13]

Characteristics[edit]

Afrobeats (with the s) is commonly conflated with and referred to as Afrobeat (without the s); however, these are two distinct and different sounds and are not the same.[14][15][16][17][18][19] Afrobeat is a genre that developed in the 1960s and 1970s, taking influences from Fuji music and highlife, mixed in with American jazz and funk. Characteristics of Afrobeat include big bands, long instrumental solos, and complex jazzy rhythms.[20][21] The name was coined by Nigerian afrobeat pioneer Fela Kuti.[22] Fela Kuti and his longtime partner, drummer Tony Allen, are often credited for laying the groundwork for what would become afrobeats.[3][23][24][25][26]


This is in contrast to the afrobeats sound, pioneered in the 2000s and 2010s. While afrobeats takes on influences from Afrobeat, it is a diverse fusion of various different genres such as British house music, hiplife, hip hop, dancehall, soca, Jùjú music, highlife, R&B, ndombolo, Naija beats, Azonto, and palm-wine music.[27][14][15][28][2][17][29][30][4] Unlike Afrobeat, which is a clearly defined genre, afrobeats is more of an overarching term for contemporary West African pop music. The term was created in order to package these various sounds into a more easily accessible label, which were unfamiliar to the UK listeners where the term was first coined.[4][5][6][26] Another, more subtle contrast between the two sounds, is that while Fela Kuti used his music to discuss and criticise contemporary politics, afrobeats typically avoids such topics, thereby making it less politically charged than afrobeat.[31]


Afrobeats is most identifiable by its signature driving drum beat rhythms, whether electronic or instrumental. These beats harken to the stylings of a variety of traditional African drum beats across West Africa as well as the precursory genre Afrobeat.[32] The beat in Afrobeats music is not just a base for the melody, but acts as a major character of the song, taking a lead role that is sometimes equal to or of greater importance than the lyrics and almost always more central than the other instrumentals. Afrobeats share a similar momentum and tempo to house music. Usually using the 4/4 time signature common in Western music, afrobeats commonly features a 3–2 or 2–3 rhythm called a clave.[3][5] Another distinction within Afrobeats is the notably West African, specifically Nigerian or Ghanaian, accented English[32] that is often blended with local slangs, pidgin English, as well as local Nigerian or Ghanaian languages depending on the backgrounds of the performers.


Sampling is sometimes used within Afrobeats music. Burna Boy and Wizkid, for example, have both sampled Fela Kuti.[11]

History[edit]

Beginnings[edit]

Styles of music that make up afrobeats largely began sometime in the late 90s and early-mid-2000s. With the launching of MTV Base Africa in 2005, West Africa was given a large platform through which artists could grow. Artists such as MI Abaga, Naeto C and Sarkodie were among the first to take advantage of this, however most of the artists were merely making interpretations of American hip hop and R&B. Prior to this, groups such as Trybesmen, Plantashun Boiz, and The Remedies were early pioneers that fused modern American influences from hip-hop and R&B with local melodies.[44][45] While this allowed them to build local audiences, it blocked them from a wider platform due to the language barriers in-place. P-Square released their album Game Over in 2007, which was unique for its usage of Nigerian rhythms and melodies. Meanwhile, artists such as Flavour N'abania embraced older genres, such as highlife, and remixing it into something more modern, as seen in his song "Nwa Baby (Ashawo Remix)". By 2009 artists within the burgeoning scene were beginning to become stars across the continent and beyond. The style of music had a variety of names which made it difficult to market outside of Africa.


However it wasn't until the launch of Choice FM's New Afrobeats Radio Show' birthed and presented by DJ Abrantee in April 2011 that the genre gained traction and saw 'Afrobeats' trending for the first time in history. The launch of the show gained popularity and provided a launch pad for both UK Based and African artists to submit songs for playlist consideration. Abrantee used his daytime show to test day time play of Afrobeats. Some of the first Afrobeats songs to be playlisted on daytime radio across the UK were Mista Silva "Boom Boom tah", May7ven's "Ten Ten", D'Banj's "Oliver Twist", and Moelogo's "Pangolo" in March 2012. P-Square released "Chop My Money (Remix)" alongside popular Senegalese-American artist Akon in 2012.[4] "Oliver Twist", released online by Nigerian artist D'banj in the summer of 2011 charted at number 9 on the UK Singles Chart in 2012 (making him the first afrobeats artist to make it to the top 10 in the UK) and number 2 in the UK R&B Charts. In 2012, P-Square remixed their 2009 hit single 'E No Easy' with Matt Houston, and it became the first afrobeats song to reach top 5 on the French SNEP music chart, as well as top 10 on the Belgian Ultratop music chart, spending 29 weeks and 16 weeks respectively. The song was the first afrobeats summer hit in France, which in turn boosted afrobeats visibility in the francophone countries.[46][47][48][29][4] Mr Eazi later credited D'banj in an interview with Sway In The Morning in 2019 for helping encourage Nigerians to embrace their accents and music, rather than looking outwards and trying to emulate American accents and music.[49] British DJ's such as DJ Edu, with his show Destination Africa on BBC Radio 1Xtra, and DJ Abrantee, with his show on Choice FM, granted African music a platform in the United Kingdom. DJ Abrantee has been credited for coining the name "afrobeats".[29][14][15] DJ Abrantee launched his Afrobeats Charts on Capital Xtra in 2014. DJs and producers like DJ Black, Elom Adablah, and C-Real, were also crucial in spreading afrobeats, often giving songs a burst of popularity after being played on their shows.[50]

Subgenres[edit]

Azonto[edit]

The Azonto is a Ghanaian dance and music genre. Although the origins of the dance are unclear, Ghanaian artist Sarkodie helped popularise the dance with his 2011 song "U Go Kill Me", produced by EL and Krynkman, which became a hit in Ghana.[50][15][52] This wasn't the first Azonto song however. Azonto music first emerged sometime in 2010, with songs such as "Kpo Kpo Body" by Gafacci and "I Like Your Girlfriend" by Bryte and Gafacci being among the first to showcase the new style.[145] The dance craze that followed, in turn, created a subgenre of afrobeats specifically dedicated to the dance, utilising simplistic, faster, and easier to dance to rhythms and simple, memorable hooks.[50][52] In 2011, Fuse ODG traveled to Ghana where he discovered the Azonto dance. Once he returned to London, he realised nobody knew what the dance was, and so he made the song "Azonto", which further catapulted the dance's popularity globally and in the UK. This was also the first time afrobeats was being played on daytime British radio.[14] The song was followed up by another Azonto song, "Antenna".[50][7]


In 2013, Bronx-based rapper 2 Shy released "Azonto Girl", produced by Ghanaian-British producer Rude Boy, helping spread the genre and dance to the United States.[50]

Banku music[edit]

Banku music is a subgenre of afrobeats pioneered by Mr Eazi.[78][79][146] The core of the genre is Ghanaian highlife bounce while mixing them with Nigerian chord progressions,[147][148] then mixed in with various other genre influences such as reggae, R&B, and hip-hop. Mr Eazi's style is also mellowed and laid back, with heavy usage of Pidgin English, and percolating rhythms.[79][78] The genre is called 'Banku' in reference to the Ghanaian dish. The dish contains a multitude of different ingredients, much like how Banku is a fusion of various genres.[149][150] Eazi credited Ghana for the mellowed sound in his music, in contrast to the typical high energy of Lagos, Nigeria.[149]

Pon Pon[edit]

Pon Pon is a subgenre that was briefly the main sound in the Nigerian afropop music scene during the mid-2010s. The subgenre has been used to describe songs influenced by dancehall and highlife. Sess The Problem Kid, a producer, characterised the genre by its "mellow vibe and soft-hitting synths, mostly in pairs". The name of the subgenre is an onomatopoeia of the synths that feature in Pon Pon songs. There has however been confusion over exactly what defines the subgenre.[151] It's unknown exactly where the genre originated, but Tekno's song "Pana" has been credited for popularising the sound.[152][153][154] Krizbeatz, one of the producers behind "Pana", instead prefers to call the genre "Afro Dance Music" (ADM), denoting the influence of EDM.[155]


Davido's songs "If" and "Fall" both fall under the Pon Pon subgenre. Other songs include "Mad Over You" and "For Life" by Runtown, “Away” by P-Square, "Medicine" and "Odoo" by Wizkid, "Gaga Shuffle" by 2Baba, "Mama" by Mayorkun, "Ma Lo" by Tiwa Savage, "Jeje" by Falz, and "Ur Waist" by Iyanya.[153][152][154]


The subgenre began to fade away by the late 2010s.[156]

Fusion and derivative genres[edit]

Afropiano[edit]

Afropiano (a portmanteau of afrobeats and amapiano), sometimes called Naija-Amapiano,[157] is a fusion of the South African genre amapiano with afrobeats.[158]


In the early 2020s, Afropiano became one of the most popular forms of afrobeats.[159] One of the most well-known afropiano songs that helped popularize the style of music in its earlier days is the track "Monalisa" by Lojay and Sarz. The song entered the top 10 list of music on the Billboard U.S. Afrobeats Songs charts and became the most Shazamed Afrobeats song globally in 2021.[160][161][162][163] Other afropiano songs include "Champion Sound" by Davido, "Amapiano" by Asake, "Go low" by LAX.[164][163]

Afrobeat

Afroswing

Bongo Flava

Dancehall

Hiplife

Music of Ghana

Music of Nigeria