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Bild

Bild (German: [bɪlt] ⓘ, lit. 'Picture') or Bild-Zeitung (German: [ˈbɪltˌt͡saɪ̯tʊŋ] ⓘ, lit. 'Picture Newspaper') is a German tabloid newspaper published by Axel Springer SE. The paper is published from Monday to Saturday; on Sundays, its sister paper Bild am Sonntag ("Bild on Sunday") is published instead, which has a different style and its own editors. Bild is tabloid in style but broadsheet in size. It is the best-selling European newspaper and has the sixteenth-largest circulation worldwide.[5] Bild has been described as "notorious for its mix of gossip, inflammatory language, and sensationalism" and as having a huge influence on German politicians.[6] Its nearest English-language stylistic and journalistic equivalent is often considered to be the British national newspaper The Sun, the second-highest-selling European tabloid newspaper.[7][8][9]

Not to be confused with Build or Built.

Type

Daily tabloid (except Sundays and public holidays)

Broadsheet ("nordisch" size: 376 x 528 mm)

Axel Springer SE

Marion Horn[1]

Johannes Boie
Alexandra Würzbach

24 June 1952 (1952-06-24)

Centre-right[2] to right-wing[3]
Conservatism[4]
Populism[2]

German

Berlin

1,150,181 (Print, 2021)
458,952 (Digital, 2020)

www.bild.de

During the , Bild editor Julian Reichelt accused Chinese leader Xi Jinping of surveillance and other human rights crimes in an editorial titled "What China owes us" on 20 April 2020. After the Chinese embassy to Germany said that the Bild editorial reproached "nationalism, prejudice, and hostility against China", Reichelt responded "You [Xi], your government and your scientists had to know long ago that coronavirus is highly infectious, but you left the world in the dark about it."[24]

COVID-19 pandemic

During the , Paul Ronzheimer, the deputy editor-in-chief and correspondent of Bild, tweeted that Ilham Aliyev, the President of Azerbaijan, agreed to be interviewed by the newspaper, and that he suddenly changed his mind, specifying that the Azerbaijani side itself offered to conduct an interview with Aliyev. Then, aide to the Azerbaijani President, Hikmet Hajiyev, responded with a tweet, calling his statement unprofessional and stating that Aliyev preferred to give interviews to professionals rather than the yellow press.[25]

2020 Nagorno-Karabakh conflict

Motto[edit]

Its motto, prominently displayed below the logo, is unabhängig, überparteilich ("independent, nonpartisan"). Another slogan used prominently in advertising is Bild dir deine Meinung!, which translates as "Form your own opinion!" (by reading Bild), a pun based on the fact that, in German, Bild is a homophone of the imperative form of the verb bilden (English: to form, to build, to educate) and the noun Bild (English: picture, image).[26][27]

Print locations[edit]

Bild is printed in Ahrensburg, Hanover, Berlin, Leipzig, Essen, Neu-Isenburg, Esslingen, Munich, and Syke. Outside of Germany it is also printed in Madrid, Palma de Mallorca, Las Palmas, Milan, Athens, and in Antalya. The foreign locations cater mostly for German tourists and expatriates.

1952:

Rolf von Bargen

1952–1958:

Rudolf Michael

1958–1960:

Oskar Bezold

1960–1962:

Karl-Heinz Hagen

1961–1971:

Peter Boenisch

1971–1980:

Günter Prinz

1981–1988:

Horst Fust

1988–1989:

Werner Rudi

1989–1990:

Peter Bartels

1990–1992:

Hans-Hermann Tiedje

1992–1997:

Claus Larass

1998–2000:

Udo Röbel

2001–2015:

Kai Diekmann

2016–2018: [28][29]

Tanit Koch

2018–March 2021:

Julian Reichelt

March–October 2021: and Alexandra Würzbach

Julian Reichelt

October 2021 – March 2023 : Johannes Boje and Alexandra Würzbach

March/April 2023 – present: and Robert Schneider (German journalist)[30]

Marion Horn

TV[edit]

In 2021, the Bild television channel was created.

In their 2007 song (topped at no. 6 of the German charts), punk rock band Die Ärzte summarized Bild's content as "fear, hate, tits and the weather report" (German: Aus Angst, Hass, Titten und dem Wetterbericht).[42]

Lasse redn

Building[edit]

The Berlin offices have a 19-storey paternoster lift, whose continued operation was vigorously defended editorially by the newspaper.[43][44]

List of German newspapers

Media of Germany

(in German)

Official website

on Twitter

Bild