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Brightcove

Brightcove, Inc. is a Boston, Massachusetts–based software company that produces an online video platform.

Company type

Internet video

2004 (2004)

281 Summer Street
Boston, Massachusetts
United States

  • Marc DeBevoise (CEO)
  • Jeremy Allaire (founder)
  • Rob Noreck (CFO)

Increase US$211 million (2022)[1]

Brightcove Studio[edit]

The Brightcove Studio was home to the Brightcove Internet TV platform. Geared toward professional video publishers, the studio was used to create, customize, distribute, and monetize video player widgets. Videos, lineups, players, and online channels were all created and managed through a content management system called the Brightcove Console, an Adobe Flex-based internet application. Monetization was achieved through video sales and advertising.

Former services[edit]

Brightcove.tv[edit]

Brightcove.tv was a video website dedicated to promoting Brightcove content. Every publisher who created a Brightcove account was assigned a channel, their own page on Brightcove.tv.


Publishers could customize their channel through the Brightcove Console. Simple details like the channel's name, logo, and description could be updated in the user's profile. The content of a channel was defined by changing the settings of individual titles, lineups, and players to allow distribution and promotion on Brightcove.tv.


On December 17, 2008, Brightcove shut down Brightcove Network accounts that had not been upgraded to paid Brightcove platform accounts. At the same time, they shut down the Brightcove.TV website (which is separate from the corporate Brightcove website).[18]

App Cloud[edit]

In May 2011, Brightcove announced its App Cloud online product that was targeted at the development of mobile applications.[19] App Cloud allows companies to develop apps once using its online interface, and then deploy them as iPhone and Android native apps.[19]


App Cloud was made generally available in November 2011.[20] NBC used App Cloud to power its NBCU Screen It Emmy screener app for the iPad. The app allows 15,000 members of the Academy of Television Arts & Sciences who vote on the Emmy awards to gain authenticated access to view NBC's programs.[21] The App Cloud was terminated in early 2013.[22]

Video Cloud

Video Marketing Suite

Enterprise Video Suite

Brightcove Campaign

Brightcove Continuum

Brightcove Engage

Player

Live

SSAI

OTT Experiences

Zencoder

Management[edit]

In November 2014, Brightcove brought on its new Chief Financial Officer Kevin R. Rhodes.[23] He was later replaced by Robert Noreck, who had previously served as a Senior Vice President. Noreck assumed the role of Executive Vice President as well. In July 2017, the CEO David Mendels stepped down, after a year of poor stock performance. Andrew Feinberg who was the president and Chief Operating Officer of Brightcove earlier, was the acting CEO until Jeff Ray was named CEO in April 2018.[24][13] Upon his retirement in February 2022, Ray was succeeded by Marc DeBevoise, former president of CBS Interactive and Chief Digital Officer of ViacomCBS.[25][26]

Brightcove Corporate

Brightcove Studio