CKFM-FM
CKFM-FM (99.9 Virgin Radio) is a Canadian radio station, broadcasting on 99.9 MHz in Toronto, Ontario. The station is owned by Bell Media. The station airs a Top 40/CHR format, and is the flagship of Canada's "Virgin Radio" stations. CKFM's studios are located at 250 Richmond Street West in the Entertainment District, while its transmitter is located at the top of the CN Tower.
"Virgin Radio 99.9" and "CKFM" redirect here. For other Virgin Radio stations, see Virgin Radio. For the unrelated Olds, Alberta station branded as "CKFM", see CKLJ-FM.99.9 Virgin Radio
HD2: CFRB
HD3: CHUM
HD4: Pure Country
CK Frequency Modulation (broadcast band)
C1
40,000 watts
420.5 meters (1,380 ft)
HD Radio[edit]
On July 4, 2017, CKFM launched HD Radio multi-casting services. The HD1 sub-channel carries the same programming as the standard analog frequency. As of mid-2018, the HD2 sub-channel carries a simulcast of sister station CFRB, the HD3 sub-channel carries a simulcast of CHUM, and the HD4 channel carries a country format branded as Pure Country.
Controversies[edit]
After Virgin posters featuring a kitchen radio poised at the edge of a TTC subway platform with the caption "give your radio a reason to live,"[12] had appeared in Toronto,[13] Toronto Public Space Committee criticized poster ad was "in poor taste". The city's transportation department later ordered the removal of the posters. According to TTC chair Adam Giambrone, the TTC had allowed the photo for the poster to be taken at a subway station based on a request to photograph various radios on TTC platforms. Although a supervisor was on site, there was no indication on how the photos would be used in the ad.[14]