Katana VentraIP

Coors Brewing Company

The Coors Brewing Company is an American brewery and beer company based in Golden, Colorado that was founded in 1873. In 2005, Adolph Coors Company, the holding company that owned Coors Brewing, merged with Molson, Inc. to become Molson Coors.[1] The first Coors brewery location in Golden, Colorado is the largest single brewing facility operating in the world.[2]

Company type

Beverages

1873, 150 years ago

History[edit]

Founding[edit]

In 1873, German immigrants Adolph Coors and Jacob Schueler from Prussia immigrated to the United States and established a brewery in Golden, Colorado, after buying a recipe for a Pilsner-style beer from a Czech immigrant William Silhan.[3] Coors invested $2,000 in the operation, and Schueler invested $18,000.

In popular culture[edit]

The 1977 film Smokey and the Bandit centers on an illegal shipment of Coors from Texas to Georgia.


In 2014, Coors (as MillerCoors) entered a contract with FX Networks, the producer of shows including It's Always Sunny in Philadelphia.[41] Since season six of the show all beer in Paddy's Pub is Coors and the bar has Coors signs and logos scattered throughout it.

Adolph Coors Company

Coors Light

Molson Coors Beverage Company

Baum, Dan. Citizen Coors: A Grand Family Saga of Business, Politics, and Beer. New York: HarperCollins, 2000.  0-688-15448-4

ISBN

Brantley, Allyson P. Brewing a Boycott: How a Grassroots Coalition Fought Coors and Remade American Consumer Activism (University of North Carolina Press, 2021).

Coors Light

(USA)

MillerCoors