Cupid (Fifty Fifty song)
"Cupid" is a song recorded by South Korean girl group Fifty Fifty. It was released as The Beginning: Cupid, a single album featuring a Korean version, an English version (titled the "Twin version") sung by group members Sio and Aran, and an instrumental version of the song, on February 24, 2023, through Attrakt. It is a K-pop, disco-pop, synth-pop, and bubblegum song about a young girl's unrequited love and the shame she feels because of it.
The song became one of the first from a minor K-pop label to find global commercial success after a sped-up version of it went viral on TikTok. "Cupid" was Fifty Fifty's first entry on both the Billboard Hot 100 and the UK Singles Chart, making the group the fastest Korean musical act to enter either chart after their debut. "Cupid" peaked at number 17 on the Billboard Hot 100, where its 10-week-long chart run made it the longest-charting song by a K-pop girl group, and at number eight in the UK, where Fifty Fifty became the first K-pop girl group to reach the chart's top 10. The song also reached the top 10 of the charts in South Korea and Australia while peaking at number one on the Billboard Global Excl. U.S. chart and in New Zealand.
A remix of the "Twin" version with Sabrina Carpenter was released on August 18, 2023.[1] The song's original version as well as the "Twin" version and its remix, sped up version, and live studio version with all four members were included on the EP The Beginning, released on September 22, 2023.[2]
Composition[edit]
"Cupid" is written in common time in the key of D major with a tempo of 120 beats per minute, with the group's vocals ranging from a low note of G3 to a high note of E♭5.[23] It is a "retro"-sounding[10] K-pop,[3] disco-pop,[24] synth-pop,[25] and bubblegum[26] song that runs for about three minutes. Its lyrics describe a young girl's unrequited crush and her feeling dumb for falling in love.[27] They were described by Sio as being about a "pure, amateur love".[6] In the song's chorus, the group sings, "I gave a second chance to Cupid/I believed you, I'm so stupid/Let me show you, my secret love, is it real?/Cupid is so dumb," with some lyrics in Korean.[5] The chorus for the Twin version instead uses the lyrics "I gave a second chance to Cupid/But now I'm left here feeling stupid". The group harmonizes on the song, while the latter half of the song includes a key change and a rap verse performed by Keena; the Twin version lacks the rap verse and the key change.[4][28] The instrumental features synths and guitars.[5] Molly Raycraft of The Guardian described the song as "sweet but sardonic pop reminiscent of hits by Ariana Grande and Doja Cat" with "a nostalgic sound".[4]
Commercial performance[edit]
"Cupid" was initially less successful in Fifty Fifty's home country of South Korea than it was elsewhere.[8] In South Korea, it peaked at number eight on the Circle Chart for the week of May 21, 2023.[44] It became one of the first K-pop songs not released under one of the "big four" K-pop labels—Hybe, YG, SM, JYP—to find global success.[4] In the United States, "Cupid" initially appeared on Billboard's Bubbling Under Hot 100 chart at number 12 for the chart dated March 25, 2023, 123 days after their debut. This made Fifty Fifty the fastest K-pop girl group to appear on the chart, beating the previous record of 156 days held by NewJeans for their song "Ditto".[45] It charted on the Billboard Hot 100 at number 100 the following week, becoming the group's first entry on the chart.[46] They became the fastest Korean act to enter the chart and the sixth Korean group to do so after Wonder Girls, BTS, Blackpink, Twice, and NewJeans.[47] The song peaked at number 17 on the chart dated May 20, 2023 and it became the longest-charting K-pop girl group song on the Billboard Hot 100—a record previously held by Blackpink and Selena Gomez's song "Ice Cream", which appeared on the chart for eight weeks—after charting for 15 consecutive weeks.[48][8][49] "Cupid" also debuted at number eight on Billboard World Digital Song Sales chart during the week of March 11, 2023, making "Cupid" the fastest song to appear on any Billboard chart after its group's debut.[50]
In the United Kingdom, "Cupid" debuted at number 96 on the UK Singles Chart, making Fifty Fifty the fastest K-pop group to enter the chart.[51] After the song entered the top-40 of the chart to make Fifty Fifty the second K-pop girl group after Blackpink to have a song do so, "Cupid" later peaked at number eight on the chart in May 2023, making Fifty Fifty the first K-pop girl group to reach the top-10 of the chart.[4][19] It spent a total of 15 weeks on the chart, surpassing "Kiss and Make Up" by Blackpink and Dua Lipa as the longest-running K-pop girl group song on the chart.[52][49] The song also peaked in Australia at number two on the ARIA Singles Chart and at number one in New Zealand, both for two weeks.[53] "Cupid" peaked at number two on the Billboard Global 200 chart, making Fifty Fifty the fifth Korean group to enter the chart's top-10 after BTS, Blackpink, Big Bang, and NewJeans.[54][55] Fifty Fifty also became the third K-pop group after BTS and Blackpink to top the Billboard Global Excl. US chart with "Cupid" during the week dated May 27, 2023 and the first all-female group to top the chart with a debut song; "Cupid" remained at the top of the chart for two weeks.[26][56] The Twin version of "Cupid" was also the second-fastest K-pop girl group song behind Blackpink's "Pink Venom" to reach 300 million streams on Spotify, reaching the mark within 94 days of the song's release.[57]
On November 24, 2023, Fifty Fifty became the first K-pop girl group to enter Billboard's year-end Hot 100 songs chart, after Cupid ranked 44th in the list.[58]