Manila Bulletin
The Manila Bulletin (PSE: MB) (also known as the Bulletin and previously known as the Manila Daily Bulletin from 1906 to September 23, 1972, and the Bulletin Today from November 22, 1972, to March 10, 1986)[2] is the Philippines' largest English language broadsheet newspaper by circulation. Founded in 1900,[3] it is the second oldest extant newspaper published in the Philippines and the second oldest extant English newspaper in the Far East.[4] It bills itself as "The Nation's Leading Newspaper", which is its official slogan.
Type
Daily newspaper
Manila Bulletin Publishing Corporation
Carson Taylor[1]
Dr. Emilio C. Yap III
Vicente Edgardo C.Barilad
Cecilia C. Colemnares
Jullie Y. Daza
Isabel C. de Leon
Ramon Rafael C. Bonilla
February 2, 1900
(45,357 issues)
English
Muralla cor Recoletos St.,
Intramuros, Manila 1002
P.O. BOX769
Tempo, Balita
mb
mbcn
According to a survey done by the Reuters Institute for the Study of Journalism, Manila Bulletin is considered "one of the most trusted news organizations"; placing 2nd with 66% of Filipinos trusting the organization.[5]
Reception[edit]
On December 22, 2007, survey results by Nielsen Media Research's Nielsen Media Index Study (Enhanced Wave 2), covering the whole year of 2007, showed that the Manila Bulletin was the choice of 47 "of those who said they had read a broadsheet" with 1.17 million readers. This was lower than rivals Philippine Daily Inquirer (53% with 1.3 million readers), and higher than The Philippine Star (42% or 1.05 million readers). Nielsen survey also showed that the Panorama came in second with 35% readership, below Sunday Inquirer Magazine (39% readership), and above Starweek (12%).[10]
Latest Q2 2016 Nielsen Consumer and Media View results put Manila Bulletin, with 48% share of the total Broadsheet market, as the most read Broadsheet in the Philippines. Philippine Daily Inquirer comes in second at 38%, followed by Philippine Star at 14%.
Results from the global survey 2020 Digital News Report, an annual project of the Reuters Institute for the Study of Journalism at Oxford University, revealed that Manila Bulletin, together with The Philippine Star and TV5, was the second most trusted brand at 68%, behind only GMA Network's 73%.[11][12]
Controversy[edit]
On June 5, 2008, a Filipino blogger sued the Bulletin for copyright infringement. The photo blogger had discovered that photos that he had taken and posted online had been used by the Manila Bulletin in the "Travel & Tourism" section of its March 21, 2007, issue. Apparently, the photographs had been altered and used by the newspaper without the original photographer's consent and without attribution or compensation.[13] A month later, the newspaper filed a counter-suit against the blogger claiming "exemplary and moral damages". The Manila Bulletin claimed that its use (and alteration, creating derivative works) of the photographs constituted fair use.[14]
