Maxim (magazine)
Maxim (stylized in all caps) is an international men's magazine, devised and launched in the UK in 1995, but based in New York City since 1997,[3] and prominent for its photography of actors, singers, and female models whose careers are at a current peak. Maxim has a circulation of about 9 million readers each month. Maxim Digital reaches more than 4 million unique viewers each month. Maxim magazine publishes 16 editions, sold in 75 countries worldwide.
Editor-in-chief
Sardar Biglari[1]
Sardar Biglari
(February 2014–present)
Monthly
928,753[2]
1995, United Kingdom
1995
17 editions in 76 countries
English, many others
MaximBet[edit]
In April 2021, Maxim collaborated with international sports betting operator, Carousel Group, to create MaximBet, a licensed iGaming and sports betting services provider.[14] In September 2021, MaximBet made its debut in Colorado, when they partnered with Johnny Nolon's Saloon and Gambling Emporium.[14] In late September 2021, MaximBet expanded its operations and its brand launched in Indiana.[14]
In April 2022, just after the Major League Baseball lockout ended, MaximBet entered into an endorsement deal with an active MLB player, Charlie Blackmon of the Colorado Rockies, as a brand ambassador.[14]
In May 2022, Nicki Minaj was named as the creative director and global ambassador of MaximBet.[15]