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Power (Kanye West song)

"Power" (often stylized as "POWER") is a song by American hip hop recording artist Kanye West, released as the lead single from his fifth studio album, My Beautiful Dark Twisted Fantasy (2010). The song features additional vocals by soul singer Dwele and is co-produced by West and Symbolyc One. It is built around samples of "21st Century Schizoid Man" by King Crimson, "Afromerica" by Continent Number 6, and "It's Your Thing" by Cold Grits. After having recorded it in Hawaii, West reported that 5,000 man-hours were spent developing "Power". In its lyrics, West comments about the United States, his mental health and his critics. Its chorus features an abrasive vocal-riff.

"POWER (song)" redirects here. For other songs of the same title, see Power (disambiguation).

"Power"

July 1, 2010 (2010-07-01)

2009–2010

  • 4:52 (album version)
  • 1:34 (video version)

"Power" was West's comeback single following his 2008 album 808s & Heartbreak and his controversial incident with Taylor Swift at the 2009 MTV Video Music Awards. The song received acclaim from music critics and was listed among the best tracks of 2010 by several publications, including Time, Pitchfork Media, Spin, and Rolling Stone. Critics described it as a return to form for West, praising its intricate production, lyrical merit, and scope. It was nominated for a Grammy Award for Best Rap Solo Performance at the 53rd Grammy Awards.


The song debuted on the Billboard Hot 100 at position 22 and thereafter declined. The track was promoted by a music video, which was directed by Marco Brambilla. The video features a long take of the camera pulling away from West. The video received positive reviews from critics and received two nominations for MTV Video Music Awards. West performed the song on Saturday Night Live, at the 2010 BET Awards, at the 2011 Coachella Music Festival, and his Watch the Throne Tour. A remix of the track featuring Jay-Z was released on August 20, 2010, as a part of West's weekly GOOD Fridays series.

Lawsuit[edit]

In 2022, Declan Colgan Music Ltd, the owners of the mechanical license for "21st Century Schizoid Man", filed a lawsuit against UMG, claiming that West had sampled it in "Power" without an appropriate license. They claimed that they had been underpaid in royalties by UMG.[88]

Produced by and Kanye West

S1

Additional Production by and Mike Dean

Jeff Bhasker

Recorded by Andrew Dawson, Anthony Kilhoffer and Mike Dean at the Avex Recording Studio,

Honolulu

Engineered by and Brent Kolatalo

Ken Lewis

Mixed by at Larrabee Studios, LA

Manny Marroquin

Assistant Mix Engineers: Christian Plata and Erik Madrid

Chant Vocals: Alvin Fields and Ken Lewis

by Ian Allen, Wilson Christopher, Uri Djemal and Chris Soper

Handclaps

: Jeff Bhasker and Mike Dean

Keyboards

Guitar and Bass: Mike Dean

: Chris "Hitchcock" Chorney

Cello

Additional Vocals:

Dwele

"Power" was used in a hip-hop routine on the hit dance show in its seventh season.[89]

So You Think You Can Dance

Professional skateboarder used the song for his 2010 Plan B Skateboards solo skate video Me, Myself & I.[90]

Paul Rodriguez

The song appeared in promotional trailers for 2010 film .[91]

The Social Network

"Power" appeared in the trailer for 2011 film .[92]

Limitless

The song was used in TV spots for the 2015 reboot of .[93]

Fantastic Four

"Power" was featured in the trailer for 2013 crime drama film .[94]

Broken City

It was featured in an episode of entitled "Goodbye, Columbia."[95]

Gossip Girl

The single featured in the video game , appearing in the single-player campaign and in-game radio stations, as well as its soundtrack end credits and trailer.[96]

Saints Row: The Third

The song was utilized in the official trailer for .[97]

Forza Motorsport 4

The track was used in the pilot episode of on VH1.[98]

Hit the Floor

used "Power" as their football team's intro music from 2012 to 2022.[99][100]

Texas A&M University

uses "Power" at the beginning of their men's basketball games.[101]

Creighton University

uses "Power" as their football team's intro music.[102]

Iowa State University

used the song in a 2013 commercial titled: "New Plane Smell".[103]

American Airlines

used "Power" in their promotional campaigns for their coverage of the 2015 general election.[104]

ITV News

The song was used in a TV spot for the show Ripper Street.[105]

BBC One

"Power" was used as the backdrop to a bumper for featuring its new host, Trevor Noah.[105]

The Daily Show

's Invictus and Olympea fragrance television commercials featured the song.[106][107]

Paco Rabanne

The 2017 film used the song in its trailer, as well as during a scene in the movie.[108]

Power Rangers

It was featured in a scene on UK reality TV series during season 3, episode 33.[109]

Love Island

"Power" was used in an TV commercial entitled "Feel True Power".[110]

Xbox One X

An orchestral cover of "Power" was used in the second trailer for 2017 film .[111]

All the Money in the World

The song was used in a scene of 2013 film , and appeared on its soundtrack.[112]

The Bling Ring

"Power" was featured in a 2019 Mustang Mach-E European ad campaign, entitled: Ford: Bring on Tomorrow.[113][114]

Ford

English team A.F.C. Bournemouth use the song during their pre-match routine.[115]

association football

The song served as Kevin Newman's at-bat tune.[116]

Pittsburgh Pirates

"Power" was featured in a scene of the 2022 superhero film .[117]

Black Adam