See the USA in Your Chevrolet

The song was the Chevrolet jingle sung on the show Inside U.S.A. with Chevrolet by Chevrolet's real-life husband-wife duo, Peter Lind Hayes and Mary Healy.^[3] It became associated with Dinah Shore through Chevrolet's decade-long sponsorship of her television shows. Shore sang the song after 1952,^[3] and it became a signature song of hers. Later the song was also sung by Pat Boone on his Pat Boone-Chevy Showroom (ABC) from 1957 through 1960.


In the mid-1960s, Chevrolet was one of the sponsors for the Los Angeles Dodgers' radio coverage. When the Dodgers broadcast games on television, Chevrolet commercials were aired in which the song was sung by John Roseboro and Don Drysdale of the Dodgers.^[4] Upon seeing the commercials, Dodgers' announcer Jerry Doggett joked that Roseboro's and Drysdale's singing career "was destined to go absolutely nowhere."

Adaptations[edit]

Over the years, this song has also been customized by local Chevrolet dealerships, incorporating the dealer name, brands and/or area they service. One example can be found in Honolulu, Hawaii, where The JN Automotive Group used the Dinah Shore commercial footage in a 2011 TV commercial that featured their customers singing the song.


Automotive dealership Ellis Brooks Chevrolet (now Ellis Brooks Auto Center) in San Francisco, California adapted the song into "See Ellis Brooks Today for Your Chevrolet". The radio and television advertisement became iconic throughout the San Francisco Bay Area.^[5][6]