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The Beverly Hillbillies

The Beverly Hillbillies is an American television sitcom that was broadcast on CBS from 1962 to 1971. It had an ensemble cast featuring Buddy Ebsen, Irene Ryan, Donna Douglas, and Max Baer Jr. as the Clampetts, a poor, backwoods family from Silver Dollar City in the Ozark Mountains of Missouri, who move to posh Beverly Hills, California, after striking oil on their land.[1] The show was produced by Filmways and was created by Paul Henning. It was followed by two other Henning-inspired "country cousin" series on CBS: Petticoat Junction and its spin-off Green Acres, which reversed the rags-to-riches, country-to-city model of The Beverly Hillbillies.

For the 1993 film, see The Beverly Hillbillies (film).

The Beverly Hillbillies

United States

English

9

Single-camera

25 minutes

CBS

September 26, 1962 (1962-09-26) –
March 23, 1971 (1971-03-23)

The Beverly Hillbillies ranked among the top 20 most-watched programs on television for eight of its nine seasons, ranking as the No.1 series of the year during its first two seasons, with 16 episodes that still remain among the 100 most-watched television episodes in American history.[2] It accumulated seven Emmy nominations during its run. It remains in syndicated reruns, and its ongoing popularity spawned a 1993 film adaptation by 20th Century Fox.[3]

Premise[edit]

The series starts with Jed Clampett, a poor, widowed hillbilly who lives with his daughter and mother-in-law near an oil-rich swamp in Silver Dollar City in the Ozark Mountains of Missouri.


The opening sequence shows Jed discovering oil while shooting at a rabbit, although the first episode shows the oil being discovered by a surveyor for the OK Oil Company. The company pays Jed many millions of dollars for the right to drill on his land. Jed's cousin Pearl Bodine prods him to move to California now that he is wealthy and pressures him into taking her son Jethro along. The family moves into a mansion in upscale Beverly Hills, California, next door to Jed's banker, Milburn Drysdale, and his wife, Margaret, who is appalled by the hillbilly Clampetts.


The Clampetts bring an unsophisticated, simple, moral lifestyle to the wealthy and sometimes superficial community. Double entendres and cultural misconceptions are the core of the sitcom's humor. Plots often involve Drysdale's outlandish efforts to keep the Clampetts' money in his bank and his wife's efforts to rid the neighborhood of "those hillbillies". The family's periodic attempts to return to the mountains are often the result of Granny feeling slighted by the "city folk".

Theme music[edit]

The show's theme song, "The Ballad of Jed Clampett", was written by producer and writer Paul Henning[12] and originally performed by bluegrass artists Foggy Mountain Boys, led by Lester Flatt and Earl Scruggs. The song is sung by Jerry Scoggins (backed by Flatt and Scruggs) over the opening and end credits of each episode. Flatt and Scruggs subsequently cut their own version of the theme (with Flatt singing) for Columbia Records; released as a single, it reached number 44 on Billboard Hot 100 pop music chart and number one on the Billboard Hot Country chart (the lone country chart-topper for the duo).


As was customary in the 1960s, the show's advertising sponsors were woven into bumpers involving the cast. To this end, the show sometimes included extra verses of the theme song about Winston cigarettes and Kellogg's cereals.[13]


Perry Botkin composed many songs for The Beverly Hillbillies. Botkin's upbeat tune from Murder by Contract, played during scenes of sunny LA, signaled scenes at the Commerce Bank of Beverly Hills.


The six main cast members participated on a 1963 Columbia soundtrack album, which featured original song numbers in character. Additionally, Ebsen, Ryan, and Douglas each made a few solo recordings following the show's success, including Ryan's 1966 novelty single, "Granny's Miniskirt".


The series generally features no country music beyond the bluegrass banjo theme song, although country star Roy Clark and the team of Flatt and Scruggs occasionally play on the program. Pop singer Pat Boone appears in one episode as himself, under the premise that he hails from the same area of the country as the Clampetts, although Boone is a native of Jacksonville, Florida.


The 1989 film UHF featured a "Weird Al" Yankovic parody music video, "Money for Nothing/Beverly Hillbillies*", combining "The Ballad of Jed Clampett" and English rock band Dire Straits' 1985 hit song "Money for Nothing".

Reunions[edit]

1981 CBS film[edit]

In 1981, Return of the Beverly Hillbillies television film, written and produced by series creator Henning, was aired on the CBS network. Irene Ryan had died in 1973, and Raymond Bailey had died in 1980. The script acknowledged Granny's passing, but featured Imogene Coca as Granny's mother. Max Baer decided against reprising the role that both started and stymied his career, so the character of Jethro Bodine was given to another actor, Ray Young.


The film's plot had Jed back in his old homestead in Bugtussle, having divided his massive fortune among Elly May and Jethro, both of whom stayed on the West Coast. Jane Hathaway had become a Department of Energy agent and was seeking Granny's "White Lightnin'" recipe to combat the energy crisis. Since Granny had gone on to "her re-ward", it was up to Granny's centenarian "Maw" (Imogene Coca) to divulge the secret brew's ingredients. Subplots included Jethro playing an egocentric, starlet-starved Hollywood producer, Jane and her boss (Werner Klemperer) having a romance, and Elly May owning a large petting zoo. The four main characters finally got together by the end of the story.


According to viewer consensus, though filmed a mere decade after the final episode of the series, the movie lacked the series' original spirit on many fronts, among them being the deaths of Ryan and Bailey and Baer's absence, leaving only three of the six original cast members to reprise their respective roles. Further subtracting from the familiarity was that the legendary Clampett mansion (the Sumner Spaulding-designed Chartwell Mansion) – was unavailable for a location shoot as the owners' lease was too expensive. Henning himself admitted sheer embarrassment when the finished product aired, blaming his inability to rewrite the script due to the 1981 Writers Guild of America strike.[22]

1993 special[edit]

In 1993, Ebsen, Douglas, and Baer reunited onscreen for the only time in the CBS-TV retrospective television special, The Legend of the Beverly Hillbillies, which ranked as the fourth-most watched television program of the week — a major surprise given the mediocre rating for the 1981 television film. It was a rare tribute from the "Tiffany network", which owed much of its success in the 1960s to the series, but has often seemed embarrassed by it in hindsight, often downplaying the show in retrospective television specials on the network's history and rarely inviting cast members to participate in such all-star broadcasts.


The Legend of The Beverly Hillbillies special ignored several plot twists of the television film, notably that Jethro was now not a film director but a leading Los Angeles physician. Critter-loving Elly May was still in California with her animals, but Jed was back home in the Hills, having lost his fortune, stolen by the now-imprisoned banker Drysdale. Nancy Kulp had died in 1991 and was little referred to beyond the multitude of film clips that dotted the special. The special was released on VHS tape by CBS/Fox Video in 1995 and as a bonus feature on the Official Third Season DVD Set in 2009.

Controversy[edit]

In 1974, CBS made a reportedly large cash payment settlement to employee Hamilton Morgen after Morgen sued the network. Morgen claimed CBS appropriated his submitted ideas and script for a show called Country Cousins to form The Beverly Hillbillies.[23][24]

Spin-offs and associated merchandise[edit]

Theatrical adaptation[edit]

A three-act stage play based on the pilot was written by David Rogers in 1968.[31]


The Deadly Hillbillies, an interactive murder mystery, was written by John R. Logue using the core cast of characters as inspiration. This Gypsy Productions Murder Mystery Parody features characters such as Jed Clumpett, Daisy May Mostes, and Jane Hatchaway.

Comics[edit]

Dell Comics adapted the series into a comic book series in 1962. The art work was provided by Henry Scarpelli.[32] The comic ran for 18 issues, ending in August 1967.[33]

Feature film[edit]

In 1993, a film version of The Beverly Hillbillies was released starring Jim Varney as Jed Clampett and featuring Buddy Ebsen in a cameo as Barnaby Jones, the lead character in his long-running post-Hillbillies television series.

Computer game[edit]

Based on The Beverly Hillbillies movie, a PC computer adventure game for operating system MS-DOS was developed by Synergistic Software, Inc. and published in 1993 by Capstone Software.

Chartwell Mansion

at IMDb

The Beverly Hillbillies

Archived February 6, 2009, at the Wayback Machine at the Museum of Broadcast Communications

The Beverly Hillbillies

Beverly Hillbillies Theme Bluegrass Lyrics (The Ballad of Jed Clampett)

at Internet Archive#Moving image collection

All 55 public domain episodes (Season 1 and part of 2)