Yuehua Entertainment
Yuehua Entertainment (Chinese: 乐华娱乐; pinyin: Lèhuá Yúlè; Korean: 위에화 엔터테인먼트; RR: Wiehwa Enteoteinmeonteu) is a privately held Chinese multinational entertainment group and talent agency based in Beijing.[1] The company was founded in June 2009 by former Huayi Brothers employee Du Hua. Yuehua is involved in television production and distribution, movie production, artist management and training, music and music video production, public relations, and entertainment marketing.[2] Yuehua Entertainment had partnerships with the South Korean companies Pledis Entertainment,[3] Starship Entertainment,[4] and SM Entertainment.[5]
Company type
Private
June 2009
Du Hua
Du Hua (Founder, President and CEO)
Li Ruigang (President of China Media Capital (CMC))
Park Moo-sung (President of YueHua Korea)
Lee Sang-gyu (Co-CEO of YueHua Korea)
Jung Hae-chang (Co-CEO of YueHua Korea)
Publishing records
Music Copyright
Artist Management
Film/TV Production
Entertainment agency
Yuehua Entertainment received series-B financing from Gravity Media and CMC Capital in August 2014.[6] CMC Capital invested US$49 million into the group and became its strategic shareholder at the completion of financing.[7] In 2014 Yuehua Entertainment established a Korean branch located in Gangnam-gu, Seoul, South Korea.[8] Yuehua announced plans for further expansion of their Korean branch operations beginning in February 2016.[9] In 2019, Yuehua Entertainment's Korean branch moved to a new building.[10]