Send My Love (To Your New Lover)
"Send My Love (To Your New Lover)" is a song recorded by English singer-songwriter Adele for her third studio album, 25. It was written by Adele, Max Martin and Shellback, with the latter two also handling its production. The song was first sent to mainstream radio on 13 May 2016 and then released to digital formats on 16 May 2016 by XL Recordings as the third single from the album. "Send My Love" is a pop and R&B song with an uptempo, rhythmic sound, which the singer describes as a "happy you're gone" song dedicated to an ex-boyfriend.
"Send My Love (To Your New Lover)"
"Send My Love" received critical acclaim and appeared on various international charts after the release of 25. It peaked at number one in Iceland, number five in the UK, number eight in the US and number 10 in Canada. An accompanying music video directed by Patrick Daughters premiered on 22 May 2016 at the 2016 Billboard Music Awards. It features Adele singing the song against a black backdrop with many shots of her overlapping one another. The video received a nomination for Best Visual Effects at the 2016 MTV Video Music Awards.
Adele first performed the song live at Joe's Pub during an iHeartRadio special to promote 25. "Send My Love (To Your New Lover)" was also part of the set list during Adele's third concert tour, Adele Live 2016, which visited countries across Europe and North America; it was also performed at Glastonbury 2016.
Composition and lyrics[edit]
"Send My Love (To Your New Lover)" is a pop and R&B song,[11][12][13][14] with a "subdued, spliced electronic pulse".[15] It was considered one of the few up-tempo tracks on the album, along with "Water Under the Bridge".[16][11] It has "a bit of a calypso vibe,"[2] and is "built around an almost African-sounding guitar lick".[3] It was noted that its sound has a different rhythm "to distinguish the track from the rest of the record".[15] The "upbeat, poppy, rhythmic"[5] sound of "Send My Love (To Your New Lover)" has been compared to Taylor Swift's work,[17][18] most prominently from her album 1989 (2014).[19] It starts with "a stray studio comment from Adele — 'Just the guitar. O.K., cool' — before about a minute of acoustic guitar" and "hand-played percussion".[13] Later, "the thickly layered harmony vocals and fuller arrangement arrive,"[13] while the "swooping refrain"[20] has Adele in a "cheerful taunt".[13] Amanda Petrusich of Pitchfork noted that Martin "relies on some enigmatic internal cadence, clipping syllables like a hiccuping poet, taking a tiny scalpel to his melodies," with Adele singing: "'Send-my-love/ To-your-new/ Luh-uh-ver.'"[21] According to the music sheet published by MXM Music AB on Musicnotes.com, "Send My Love (To Your New Lover)" was composed using common time in the key of D major[22] with a moderate tempo of 82 beats per minute. The chords in the verses alternate between D and Bm(add4). Adele's vocals span from the lower note of A3 to the higher note of D5.[23]
Lyrically, the song is a kiss-off track that discusses being righteous towards a former lover in order to forgive and find closure.[24] At the beginning, Adele grieves for the end of a past relationship and relates the things her ex-lover did that wronged her during it.[19] However, as the song progresses, she forgives her ex-partner, acknowledges that she will move on past him, heard in the lines "I'm giving you up / I've forgiven it all / You set me free, oh."[19][25] During the song's chorus, she sends him good wishes and blessings for his new relationship, "Send my love to your new lover / Treat her better / We gotta let go of all our ghosts / We both know we ain't kids no more."[19] Petrusich added that "[t]here's unrequited love, but then there’s love that changes shape; [...] This is the love that Adele sings of, the kind where there’s nothing left to do but resign."[21] During an interview with The Guardian, Adele referred to the track as a "fuck-you song" to an ex-boyfriend,[26] whom she dated between the guy who inspired her 21 album, and husband Simon Konecki.[3] Adele describes it as a "happy you're gone" song,[27] and commented that the opening line where she sings, "This was all you/ none of it me", "it's fucking sick."[2] A writer for The Guardian deemed it to be a belligerent "revenge song," similar to Gloria Gaynor's "I Will Survive" (1978) and Beyoncé's "Irreplaceable" (2006).[26]
Critical reception[edit]
BBC News' Mark Savage called "Send My Love (To Your New Lover)" a "nimble pop/R&B song" and wrote that it "shows a fresh, playful side to the star".[14] Rob Garratt of The National described the song as a "bouncy pop nugget" and opined that it "falls into that classic pop tradition of transforming a turn-down into a lover's rebuke".[28] In a positive review, a writer for The Hindu described the track as a "spritely song" and called it "an I'm-so-glad-you're-gone number".[29] Los Angeles Times' Mikael Wood dubbed the song "a welcome flash of sass".[30] Consequence of Sound writer Steven Arroyo called it a more joyful "sentimental cousin" of "Someone like You".[18] In an in-depth review of the song, Bustle writer Alex Kritselis called it one of the album's "major highlights" with its "über-catchy pop chorus". He further elaborated how its lyrics showcased the singer's "emotional growth" because of their maturity and compassion compared to the work on past albums .[19] Kadeen Griffiths of the same magazine opined that the song is "the audio equivalent of Adele throwing a middle finger at whatever poor dude made the mistake of wronging a songwriter".[31]
Maeve McDermott and Patrick Ryan of USA Today included "Send My Love (To Your New Lover)" in their list of 2015's 50 best songs. McDermott wrote "this song is among the most interesting of her career" and likened it to the works of Elizabeth Fraser.[32] Complex's Michael Arceneaux thought that the track was the least sad song on 25, and added: "It’s a little melancholy, but it comes with some shimmy-inducing production."[33] Business Insider's Tony Manfred noted that the song strays from Adele's earlier work, writing "she wades into the waters of contemporary pop music like never before".[34] Nick Messitte of Forbes gave the song a positive review, writing: "It’s got the grace of damning individuals without sinking to their level; it boasts nostalgia—not the least of which for a sound popularized in 2013," and felt that Adele did not let Max Martin overpower her sensibilities.[35] Vanity Fair's Josh Duboff called "Send My Love (To Your New Lover)" "the poppiest song Adele has ever recorded" and named it his "pick for the breakout track on 25".[36]
Stephen Thomas Erlewine of AllMusic picked it as an album highlight, but remarked that the song "wither[s] when compared to the wallop of 'Rolling in the Deep'".[15] Spin 's T. Cole Rachel described it as "a cheeky pop side-eye that provides one of the records few resoundingly upbeat moments," [only on it] do we catch a glimpse of Adele's sense of humor."[11] Lewis Corner of Digital Spy perceived that "[t]his is the most pop Adele has ever sounded. [...] It's remarkably sprightly for an Adele album, but the 27-year-old's affecting tone keeps it packed with purpose".[37] Chris Gerard of PopMatters called it "an upbeat pop tune with electronic beats and a strong vocal from Adele that rises and falls with the rhythm. [...] Adele is clearly trying to experiment more in the glistening pop realm of the top 40, and it’s certainly a worthy idea to try something different. Some purists may complain about that, but let 'em. There is nothing wrong with great pop music, and 'Send My Love (to your new lover)' has undeniable attitude and is an earworm that will surely be chosen as a single."[38]
Billboard ranked "Send My Love (To Your New Lover)" at number 26 on their 100 Best Pop Songs of 2016 list: "There are very few people who can record a pregame sing-a-long about bittersweet forgiveness, but 'Send My Love (To Your New Lover)' is just one of many such conflicted turn-ups for the 28-year-old, 10-time Grammy winner. With a jauntiness that feels all too raw, Adele nails the balance between passive aggression towards an undeserving ex ("Send my love to your new lover/ Treat her better") and unapologetic truth-telling ('I'm giving you up/ I'm forgiving it all/ You set me free') yet again."[39]
Chart performance[edit]
Before its release as a single, "Send My Love (To Your New Lover)" appeared on several charts. Following the release of 25 it debuted at number 88 on the ARIA Singles Chart.[40] It later debuted at number 30, on 5 June 2016, and seven weeks later it peaked at number 13, where it remained for four consecutive weeks.[41] On the Ö3 Austria Top 40, it appeared at number 56 on the chart dated 4 December 2015 and peaked at number 14.[42] "Send My Love (To Your New Lover)" debuted and peaked at number 14 on the music charts in Finland,[43] while in France it debuted at number 64 before its release as a single, and peaked at number 45 when it was officially released.[44] On the Official German Charts, the song entered at 94 and reached number 31.[45] In Spain, the song reached number 45 on the Spanish Singles Chart.[46] In the United Kingdom, it debuted at number 112 on the UK Singles Chart and number 18 on the UK Indie Chart; it later reached numbers five and one, respectively.[47][48] It also peaked at number four in Scotland on the chart dated 8 July 2016.[49]
In the United States, "Send My Love (To Your New Lover)" debuted at number 79 on the 12 December 2015 Billboard Hot 100 chart, but dropped off it the following week.[50] Following the release of its music video, the song re-entered the chart at a new peak position of 26 for the issue of 11 June 2016, selling 55,000 copies in that week, becoming Adele's ninth top 40 on the chart. These sales saw it re-enter the Digital Songs chart at number 13. The song reached number nine in the issue dated 13 August 2016,[51] and later number eight in the issue dated 24 September 2016, becoming Adele's sixth top 10 hit (and the second from 25 following "Hello"). The song topped the Adult Top 40 and Adult Contemporary charts,[52][53] becoming Adele's fourth number one on the Adult Pop Songs and fifth number one on the Adult Contemporary. This tied her with Taylor Swift for the most songs of the decade on the Adult Contemporary chart.[54][55] The song also reached number one on the Pop Songs chart, becoming her fourth song to do so, and the second from her album 25.[51] The song entered at number 79 on the Canadian Hot 100, and later reached number 11.[56] On the South Korean Gaon Music Chart, it peaked at number 23.[57] In New Zealand, the song debuted straight into the top-ten, at number eight and peaked at number four, where it remained for three consecutive weeks, becoming Adele's fifth top-five hit.[58]
Cover versions[edit]
"Send My Love" was covered by American pop rock band OneRepublic at BBC Radio 1's Live Lounge on 1 September 2016.[81] American rock band Boyce Avenue covered the song on their YouTube channel as an acoustic cover.[82] American country pop singer Kelsea Ballerini also covered "Send My Love" on The Bobby Bones Show.[83] I'm With Her released a single of their live cover of the song in 2017 as a mostly acapella version with Paul Kowert from Punch Brothers accompanying the band on upright bass. [84]
Credits adapted from the album's liner notes.[4]
Locations
Personnel